Media maintains entitlement

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I had thought that the story about the new restrictions the Bears placed on the media for training camp might resolve itself after a day or so, but that story apparently will live on. It was a big topic on sports radio on Monday with multiple shows discussing its merit.

The media continues to gripe about the new rules, among which include limited access to players and restrictions on what can be photographed, filmed and tweeted or blogged.

What continues to bother me about the media’s perspective — aside from its sense of entitlement to get whatever information it wants — is their claim that they “work for the fans.”

That is a bogus facade used to justify their petulance over being told they can’t do something.

The truth is, the media doesn’t work for the fans at all. They are only concerned with the advancement of their own individual brands and the value of their bottom lines.

Think about it. If the media was so concerned with reporting facts to the fans, why would members of opposing newspapers or networks get into arguments over who deserves credit for “breaking a story?” Why are they in the business of getting news out as quickly as possible via social media? Why would they feel it necessary to write a preliminary tweet such as, “BREAKING NEWS: So-and-so just got fired. Story to come later…” instead of just tweeting the story when it was actually completed?

The answer is simple: they’re trying to compete with each other to serve their own interests. It’s always about the almighty dollar, and anyone in the media who says he is doing it for the fans is kidding himself. He’s doing it because he has a job and he wants to keep it. And along the way, he wants to be the reporter known for getting the scoop so he can be given more money and bigger assignments.

Don’t let the media fool you. It’s all self-serving. It’s all about pageviews and purchases, money and exposure.

I’d be happy if the Bears and the rest of the teams in the NFL put even harsher restrictions on what the media has access to, because ultimately we as fans will get our information. What the team wants us to know, we’ll hear about it. What they don’t want us to know, we won’t.

But it would be better if it were the team dictating the message; not the media.

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